Live in 80+ cities · Broadcast-grade · v3.0

Ad Insertion & IP Gateway for modern broadcast.

EMS is a software-defined broadcast distribution and regional advertisement insertion platform — engineered for television networks, radio broadcasters, OTT operators, IPTV providers and national DVB-T/T2 distribution infrastructures. SRT/RIST encrypted distribution · Docker/Linux · Multi-Tenant RBAC · REST API.

See Pricing

300+

Simultaneous Channels

80+

City Edge Nodes

99.9%

Uptime Architecture

< 40ms

Ad Insertion Latency

ems · operations

Ad insertion latency

< 40 ms · frame-accurate

Encryption

AES-256 · end-to-end

National broadcastersDVB-T / DVB-T2 operatorsIPTV providersOTT & FAST operatorsRadio (FM / DAB+)

300+

Simultaneous TV & Radio channels

80+

Independent city edge nodes

100 TV · 200 Radio

Channels on one platform

AES-256

End-to-end stream encryption

WHY EMS

A unified broadcast operating platform.

Fourteen broadcast-grade capabilities — engineered to replace proprietary hardware appliances with a software-defined, Docker-based platform.

SCTE-35 Frame-Accurate

Frame-accurate, GOP-aware ad insertion with IDR/I-frame synchronisation for clean cuts.

Real-Time Ad Triggering

Splice Insert, Time Signal, Splice Null and Break Duration — all standard SCTE-35 cue types supported.

City-Level Localisation

80+ independent city edge nodes each insert their own local ads during the same national SCTE-35 ad break.

AES-256 Encryption

AES-128/256 end-to-end encryption on every distribution link — head-end to every city edge node.

SRT / RIST Transport

Broadcast-grade WAN transport over SRT and RIST with automatic ARQ packet recovery and jitter buffering.

Active Redundancy

Dual primary + backup ingest and distribution paths with automatic sub-second failover at every layer.

Docker on Linux

Fully Dockerized microservices on standard Linux servers — no proprietary hardware required.

TR 101 290 Compliance

Real-time transport stream health monitoring with TR 101 290 compliance and automated alerting.

Integrated MAM

Central media library with chunked upload, automated processing, playlist import and local cache sync.

Multi-Tenant RBAC

Role-based access control with multi-tenant scoping — multiple broadcasters on one shared platform.

Broadcast + OTT + IPTV

Simultaneous delivery to DVB-T/T2, IPTV middleware, OTT encoders, RTMP endpoints and HLS origins.

Cloud-Ready Deployment

On-Premise, Cloud (AWS/Azure/GCP), Hybrid or fully containerised Docker Compose / Kubernetes deployment.

SIGNAL FLOW

From national feed to every city screen.

Six engineered pipeline stages — from broadcaster ingest through encrypted WAN distribution, city-level ad insertion and final delivery to DVB-T/T2, IPTV and OTT.

PIPELINE · LIVEEND-TO-END · < 220 MSUPTIME · 99.9%STAGES · 06

Broadcaster Ingest

Primary + Backup

National TV & Radio channels deliver live MPTS feeds over UDP Multicast, UDP Unicast, SRT or RIST with primary and backup paths.

UDP MulticastUDP UnicastSRTRISTMPTS/SPTS

Head-End Processing

AES-256

RBAC authentication, SCTE-35 cue detection, MPTS→SPTS demultiplexing, bitrate analysis, TR 101 290 compliance and AES-256 encryption applied centrally.

RBACSCTE-35TR 101 290AES-256

Encrypted WAN Distribution

80+

Streams distributed to 80+ city edge nodes over SRT/RIST with AES encryption, jitter buffering, ARQ packet recovery and dual resilient paths.

SRTRISTAESDual path

City Edge Node

Autonomous

Each city runs an autonomous Docker container on a standard Linux server — decrypts the stream, monitors health, caches local media and awaits SCTE-35 triggers.

DockerLinuxLocal cacheHealth monitor

Local Ad Insertion

< 40 ms

On each SCTE-35 trigger the edge node performs frame-accurate, GOP-aware ad replacement with city-specific content — fully independent of all other cities.

SCTE-35Frame-accurateGOP-aware

Final Delivery

6 output types

Localised streams delivered simultaneously to DVB-T/T2 transmitters, IPTV middleware, OTT encoders, RTMP endpoints and HLS origins.

DVB-T/T2IPTVOTTRTMPHLSSRT

THE PRODUCT

One console. Every workflow.

Explore the surfaces your operators will live in.

Real-time visibility across every channel, node and stream.

PLATFORM ARCHITECTURE

Software-defined. Hardware-independent. Carrier-grade.

Built entirely on standard Linux servers and Docker containers — PostgreSQL, MongoDB and Redis form the operational backbone with a full REST API for ecosystem integration.

Dockerized Microservices

Every channel and city edge node runs as an isolated Docker container on standard Linux — no proprietary appliances, no vendor lock-in.

Three-Tier Database

PostgreSQL for media configs and schedules, MongoDB for SCTE-35 logs and AS-RUN records, Redis for real-time alerts and session management.

REST API & Integrations

Token-authenticated REST API with CSV/PDF/XML export, traffic system integration, AS-RUN log export and third-party monitoring (SNMP, syslog).

Active Redundancy

Dual ingest paths, dual encrypted distribution links and per-city output monitoring — automatic failover at every layer with no manual intervention.

SCTE-35 ENGINE

Frame-accurate ad insertion built for live broadcast.

The EMS SCTE-35 engine delivers GOP-aware switching at IDR frame boundaries with automatic stream compatibility verification (codec, bitrate, resolution) before each insertion. Dynamic ad replacement supports live schedule updates via REST API, and automatic filler extension kicks in when an ad asset is unavailable.

GOP-aware switching at IDR / I-frame boundaries
Splice Insert · Time Signal · Splice Null · Break Duration
Automatic filler extension when ad asset is unavailable
Real-time SCTE-35 event logging with export for compliance & billing

CONVERGED DELIVERY

One platform. DVB-T/T2, IPTV, OTT, FAST and Radio.

EMS distributes the same national feed simultaneously to DVB-T/T2 transmitters, IPTV middleware (UDP Multicast or SRT), OTT (HLS, RTMP, SRT), FAST channels and radio IP audio networks — with localised ad insertion applied independently at each city edge.

DVB-T / DVB-T2 UDP output to modulator or head-end mux
IPTV middleware via UDP Multicast or SRT
OTT: HLS, RTMP and SRT encoder output
Radio: IP audio distribution for FM / DAB+ networks

INTEGRATED MAM

Media asset management built for ad operations.

A unified media library manages all advertisement and filler assets across the entire platform — with resumable chunked upload, automatic format validation, transcoding, and automated synchronisation to all assigned city edge nodes.

Central media library with per-channel folder structure
Chunked resumable upload · CSV, JSON and XML playlist import
Automatic format validation, transcoding and compliance checks
Local cache sync to all city nodes · automated archival with retention policy

DEPLOYMENT

Deploy anywhere. Operate with confidence.

From a broadcaster data centre to cloud edge — the same Docker-based software, the same operator console, full AES-256 encryption on every link.

On-Premise

Docker on Linux servers in your broadcaster data centre — maximum control and lowest latency.

Cloud

Deploy on AWS, Azure, GCP or any cloud provider for scalability and geographic reach.

Hybrid

Head-end on-premise with cloud-based edge nodes or redundancy — cost-optimised resilience.

Containerized

Full Docker Compose / Kubernetes deployment — DevOps-friendly, zero-downtime rolling updates.

DEPLOYMENT

Built for regulators.

AES-256 · TLS 1.3 · RBAC · Audit logging · Isolated containers.

AES-128 / AES-256

Mandatory end-to-end stream encryption on every distribution link before leaving the head-end.

TLS 1.3 + RBAC

TLS 1.3 for all management API and UI communications with multi-tenant role-based access control.

Audit Logging

Full audit log of all user actions and configuration changes with CSV/PDF/XML export.

Isolated Containers

Each channel and city runs in an isolated Docker container — a failure in one city has zero impact on others.

WHY MOVE

Traditional hardware vs. EMS software-defined platform.

The differences are operational and commercial — not incremental.

Capability	Traditional stack	EMS
Infrastructure	Proprietary hardware appliances	Standard Linux servers & Docker containers
Vendor dependency	Hardware vendor lock-in	Open architecture — any standard server
Capital investment	High CAPEX investment	Lower infrastructure & licensing costs
Scaling	Difficult and costly to scale	Horizontal — add containers, not hardware
Maintenance	Complex maintenance & spare parts	Docker-based deployment & updates
Redundancy	Limited redundancy options	Active redundant architecture at every layer
Failover	Manual failover operations	Fully automated orchestration & recovery
Architecture	Static, inflexible workflows	Cloud-ready, API-driven infrastructure

BUSINESS VALUE

Real commercial outcomes for broadcasters.

EMS creates tangible revenue opportunities by enabling regional advertising monetisation at scale — without proportionally increasing operational overhead.

Local Ad Revenue Per City

Independent ad inventory per city enables direct local advertiser sales and higher CPM rates from targeted city-level placements.

Lower CAPEX

Software-only infrastructure on standard Linux servers eliminates proprietary hardware investment and reduces maintenance costs.

Reduced Operational Staffing

Remote centralised management across all 80+ city nodes reduces the operational staffing requirements of a distributed network.

Higher SLA Compliance

Automatic failover at every layer — local filler keeps transmitters running during complete internet outages, maintaining SLA continuity.

Faster Deployment & Expansion

Cloud-ready Docker architecture enables faster geographic expansion — deploy a new city edge node in minutes, not weeks.

Multi-Tenant Operations

Multiple broadcasters can operate simultaneously on one shared platform — maximising infrastructure utilisation and ROI.

BUILT FOR

Built for every operator in the broadcast chain.

From national TV networks and DVB-T/T2 multiplex operators to IPTV providers, OTT/FAST operators, radio broadcasters and government broadcast authorities.

National Broadcasters

Multi-channel television networks distributing to 80+ city transmitter sites.

DVB-T / DVB-T2 Operators

Multiplex operators requiring encrypted IP distribution to remote transmitter sites.

IPTV Providers

IPTV platform and middleware operators delivering linear channels with local ad insertion.

OTT & FAST Channels

Streaming and Free Ad-Supported TV operators with localised ad insertion and HLS/RTMP delivery.

Radio Broadcasters

FM and DAB+ radio networks using IP audio distribution across regional transmitter sites.

Government & Telecom

Government communications and telecom broadcast infrastructures requiring secure, redundant distribution.

Ready to converge your broadcast stack?

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